Citibank's credit cardholder customers are first in Hungary to pay with a Sticker in the contactless PayPass System

October 16, 2012

Citibank Hungary is first in the Hungarian market to offer its credit card customers a MasterCard PayPass-enabled Sticker that allows them to make payments at the point of sale at MasterCard PayPass readers in a fast and convenient way. The Sticker can be placed on the back of mobile phones or any other personal objects, such as business card holders, purses or notebooks and it is available for customers holding a Citi Life Multipartner Reward Credit Card, a Shell-Citibank or a Telekom-Citibank co-brand card. For purchases below HUF5,000 typically no PIN code is required.

Sticker placed on the back of mobile phones. The Sticker is available for customers holding a Citi Life Credit Card, a Shell-Citibank or a Telekom-Citibank co-brand card.

Batara Sianturi, Citi Country Officer for Hungary said, "We are focused on enhancing our customers' lives with innovative technologies and our goal is to become the world's leading digital bank. With this new digital solution we are making payments even faster and more convenient for our customers, complimented by the existing benefits that come with using their Citibank credit card including earning cash back or rewards points for purchases."

Jon Wiggins, Consumer Business Manager for Citibank Hungary also remarked, "Keeping to our promise to continuously enhance the customer experience we just made the back of their mobile phones the best feature. Our customers are busy, often using their phone for everything from finding a good restaurant to searching for a new TV. We want to be there for our customers, providing information, payment options, products and services, wherever and however they choose."

The Citi Life Credit Card program provides a 3 percent return on food retail purchases of up to HUF100,000, a 2 percent return on petrol spends up to HUF50,000 and a 1 percent return on all other retail purchases across Hungary in addition to the opportunity to collect Citi Forints and discounts between 2-15 percent at more than 800 shops of 22 Citi Life Program Partners. Telekom-Citibank co-brand card customers are getting a cash back of 1 percent of the value of their purchases, and 10-20 percent cash back from their Magyar Telekom invoices paid by direct debit. The Shell-Citibank co-brand card offers real benefits to customers who regularly travel by car, as they can collect rebates by using their credit cards for Shell fuel purchases as well as regular daily shopping at any outlet and rebates can be used for future Shell purchases.

There are more than 100,000 PayPass terminals in 14 countries in EMEA, and more than 6,000 in Hungary, including fast food chains, groceries, health and beauty shops, cafés, news stands, cinemas and other specialty shops.

More information on the Citibank Sticker and the PayPass functionality are available at www.citibank.hu/paypass.