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Citi Hungary opens an exclusive Citigold Center with digital features at MOM Park Shopping Mall in Budapest

Regional Consumer CEO opens new Citi branch underlining commitment to Hungary

November 13, 2012

Citigold customers now have access to Citibank's world-class priority banking products and services in the new exclusive Citigold Center branch at MOM Park Shopping Mall in Budapest. Located in one of the city's most high profile shopping malls, the Citigold Center uses innovative elements of modern design and technology to enhance the customers' banking experience.

Marc Luet, Chief Executive Officer of Citi's Consumer Bank in Europe, Middle East and Africa was in Budapest to inaugurate the new branch and to reinforce Citi's commitment to the market and to its customers in Hungary. At the opening ceremony Mr. Luet said, "Retail banking and customer needs have evolved to become far more digital. We believe branch banking should also follow, so we've carefully designed our new Citigold Center around the customer, embracing technology to enhance the experience."

Inauguration of the new exclusive Citigold Center at MOM Park Shopping Mall in Budapest. From left: Jon Wiggins, branch manager Nora Apagyi, Marc Luet and Batara Sianturi

Batara Sianturi, Citi Country Officer of Citibank Hungary added, "In line with Citi's global strategy, we are focusing our presence around high traffic metropolitan locations. Building on Citi's 200 years history and unmatched global network and expertise we are bringing in further innovations to offer the best financial solutions for our customers to help them navigate through these challenging times."

on Wiggins, Consumer Business Manager for Citibank Hungary also remarked, "We have relocated our Hegyalja Street Branch to this high profile shopping mall to make use of the outstanding facilities offered by this building and make it even easier and more convenient for our Citigold customers to access our branch. The huge touch-screen Electronic Media Wall that in addition to featuring Citibank's products and services in an exciting interactive format allows for showing fresh news feeds, stock indexes, FX rates and other information, as well as five LCD Sales Walls with product information will definitely offer a special on-the-go banking experience to our customers."

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