Sector Snapshot Reports Key Trends in Dealmaking Consumer

Sector Snapshot: Key Trends in Dealmaking 4 | Consumer Financing sizes are more resilient than may be expected Global median VC deal size by type ($M) – Consumer Products and Services (B2C) *As of 02/23/2024. Source: PitchBook. Pre-seed/Seed Early VC Later VC Venture Growth 2018 2015 2020 2023 2014 2019 2016 2021 2024* 2017 2022 $35 $30 $25 $20 $15 $10 $5 $0 Valuations suggest skew by the best-prepared companies Global median post-value by type ($M) – Consumer Products and Services (B2C) *As of 02/23/2024. Note: the population sizes for the 2024* pre-seed/seed and venture growth metrics were below n = 30. Source: PitchBook. Pre-seed/Seed Early VC Later VC Venture Growth 2018 2020 2023 2019 2021 2022 2024* 2015 2014 2016 2017 2013 $800 $700 $600 $500 $400 $300 $200 $100 $0 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024* Pre-seed/Seed $0.4 $0.5 $0.5 $0.5 $0.6 $0.7 $0.7 $0.8 $1.0 $1.2 $1.1 $1.2 Early VC $1.1 $1.3 $1.5 $1.3 $1.5 $1.4 $1.4 $1.2 $1.6 $1.6 $1.6 $1.4 Later VC $2.3 $3.0 $3.2 $2.5 $2.6 $3.5 $2.9 $2.7 $4.1 $3.3 $3.0 $3.3 Venture Growth $10.0 $25.0 $24.0 $19.2 $17.6 $25.9 $18.0 $15.1 $28.8 $20.0 $12.6 $11.8 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022 2023 2024* Pre-seed/Seed $2.1 $2.1 $2.2 $2.2 $2.5 $3.3 $3.4 $3.7 $4.5 $6.0 $6.6 $10.0 Early VC $5.0 $5.4 $6.0 $5.3 $4.8 $5.6 $5.3 $5.5 $9.0 $8.3 $8.1 $12.0 Later VC $13.1 $15.0 $18.1 $15.7 $14.7 $15.0 $14.3 $13.7 $21.0 $15.8 $20.0 $26.9 Venture Growth $134.1 $202.3 $198.7 $250.0 $210.0 $220.0 $165.0 $135.9 $237.3 $155.3 $88.3 $664.0