2024 Healthcare, Consumer & Wellness Magazine

26 Healthcare, Consumer &Wellness • 27 Around the world There’s a great opportunity in LATAM to support our HCW clients, especially given the strong focus on improving cash conversion cycles. This opens the door for new conversations around working capital solutions to support growth and expansion. Other important topics on client agendas continue to be centralization, digitization, and automation. Thanks to investments in our digital strategy and a strong global presence, Citi can partner alongside our clients in their growth journey.” Leonardo Gazzo Head of LATAM Corporates, Commercial and Public Sector Sales, Treasury & Trade Solutions, Citi Our HCW clients are witnessing an unprecedented convergence with technology; increasingly leveraging AI, adopting new digital business models and building hyper personalization for their end clients. This has given rise to new use cases and a reshaping of the payments landscape, as stakeholders demand frictionless flows within their ecosystems. Citi is committed to supporting the industry’s transformation and evolving alongside our clients.” Michael Fossaceca Head of NAM Treasury and Trade Solutions & Corporates, Commercial and Public Sector Sales, Citi Asia Southmarkets offer high-growth opportunities given the focus on growing healthcare manufacturing and R&D through attractive government schemes that draw in private players. Rising income levels, changing lifestyle preferences and the dominant China + 1 strategy are all likely to drive growth for consumer players. It’s imperative that we continue to play our role as partner of choice, helping clients to navigate their journey in these exciting times.” Mridula Iyer Head of Asia South, Treasury and Trade Solutions & Corporates, Commercial and Public Sector Sales, Citi We’re seeing rising investment into biomedical and digital healthcare companies, boosted by governments’ positive fiscal approaches and attractive incentives. There’s also a strong focus on food security relating to supply chains, food distribution capabilities and cold chain operations. The high-income economies in Asia North & Australia command a premium market share, offering clients interesting options in a ‘growth- scarce’ world. We continue to stay close to our clients via solutions design and advisory as they look for trusted advisors to help them chart a successful path.” Kanika Thakur Head of Asia North & Australia Treasury and Trade Solutions & Corporates, Commercial and Public Sector Sales, Citi We’re witnessing amaterial evolution in FMCG business models, particularly in their routes to market, which is impacting cash conversion cycles and the forms of payment they can accept. We’re partnering with our clients - both across advisory and solution design - to help navigate this evolution, mitigating the risks and maximizing the opportunities.” Peter Cunningham Head of UK Treasury and Trade Solutions & Corporates, Commercial and Public Sector Sales, Citi Growing populations, fast-growing economies and rising demand for consumer and healthcare products, across the Middle East and Africa, are creating exciting opportunities. Citi’s unrivalled regional network and suite of digital solutions provides the ideal platform to solve Treasurers’ challenges and optimize operational needs. As our clients’ behavior shifts toward digitalization and sustainability, Citi is committed to continuously delivering innovative solutions and cutting-edge technology platforms and products to meet their agenda.” Marek Potoma Head of Middle East & Africa Treasury and Trade Solutions & Corporates, Commercial and Public Sector Sales, Citi Digitization, particularly the evolution of API and real-time payments, continues to create added value and efficiency opportunities in healthcare and consumer ecosystems.” Peter Jameson Head of Europe Treasury and Trade Solutions & Corporates, Commercial and Public Sector Sales, Citi Healthcare, Consumer &Wellness (HCW) around the world through the lens of Treasury and Trade Solutions (TTS) Cluster Heads.