Citi Perspectives 2024 E-commerce Edition

04 Welcome Scott Damassa 08 At the Center: Why treasury is critical before, during and after IPO Sonia Lall and Carly Kutschle 12 Reimagining Payouts: Simplifying the payment experience while providing impactful optionality Anupam Sinha and Josh Seiden 16 My Citi with PingPong 18 Faster, Smarter, Safer: Why scalable liquidity structures are key to going global Candace Wenzel and Meaghan McNally 22 Navigating the Evolving Telco Industry: Why treasury is key to unlocking new opportunities for telcos Marcelo Moulin and Ross McCewan 28 My Citi withWayfair 30 Natural Progression: Why tokenization really could be the next big thing Tony McLaughlin 38 My Citi with Mercado Libre 42 The Evolving Internet: Microtransactions for Web3 President! Scott Damassa Citi Perspectives | Fall 2024